Generative AI
Generative AI is AI that creates new content — text, images, code, summaries — rather than just classifying or predicting. Large language models are the most common form used in business automation.
Why it matters for your business
Generative AI is what makes it possible to automate work involving writing and understanding language: drafting replies, summarizing documents, extracting meaning from messy emails. It's the capability behind most of the recent leap in what automation can do for a service business.
In practice
Generative AI drafts a first-pass response to a customer inquiry and summarizes a long email thread into three bullet points for your team.
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